Building Community 101: Your Customers Are Talking, Are You Listening...and More Importantly, Acting? Customers are discussing your brand online. Are you listening? Are you participating in their conversations? What do you mean you don't think you don't have to? Silly rabbit. This day and age, it is critical every company builds a Social Media strategy […]

Introduction to Social Media Chris will give an introduction to social media based on a completed chapter from his unfinished book, Social Media Champions. During this session, he will discuss "what is social media?", provide a brief overview of what he calls the 4 C's of social media (context, communications, collaboration, connections) and dive into […]

Alltop: Aggregation without the Aggravation Alltop is a website that functions as an "online magazine rack" with the latest from a wide variety of news sources and blogs covering "all topics." Many of the Alltop sites are very useful to entrepreneurs, investors, and everyone else in the high-tech community. Alltop covers more than just business. […]

Blogging to Build your Community of Clients Online: How Women are Using the Web to Grow their Business, Reach the Right Customers, and Make a Difference Women entrepreneurs use their natural talents of sharing, collaboration, and peer-to-peer learning to increase their business success. When you're a smart and savvy website owner, your customers will choose […]

Much mahalo to the press and to our friends for sharing the story of this event! Erika Engle, of the Star-Bulletin understands the challenge: PodCamp and WordCamp will pull eyeballs to Hawaii Oct. 3, 2008 So how do you join in and market your business and engage your customers, promote your canoe club's fundraiser, or […]

You Care, They Care: How companies use Cause Marketing and Social Media together to help people and win customers 25 years ago, American Express started a new corporate marketing trend--big brands began "giving back" as part of their consumer outreach efforts. Since then, Target, Kraft, Coca-Cola, and virtually every other large company on the planet […]

The Dynamics of Group Blogging Rosa Say will begin this session with a case study of Joyful Jubilant Learning (JJL) from her perspective as the site's founder and managing editor. JJL is a group blog dedicated to collaborative online learning; the site was created in 2006 as the web-based forum of the Hoʻohana Community of […]

WordPress and the Viddler plugin Viddler's plugin for WordPress allows you to do a number of things with video including adding video to your blog posts, allowing your readers to comment on posts using video, and more. I will demonstrate how to install the plugin, how to setup the preferences, and how to use it. […]

Many business managers may be wondering what the new social media and Web 2.0 technologies are all about, and how new social media might help the business' bottom line. Especially in these tough economic times, many managers realize that creativity and outreach may make the difference between a long and happy business life or the […]

Why Blog? A panel discussion about why individuals as well as businesses should blog. Topics will include networking for individuals, branding, and customer relations for business. We'll also discuss blogging versus traditional media as a platform for reaching customers. We will also offer case studies, which will include personal examples, Google, Adobe, Twitter and more. […]